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INDIAN ACHIEVERS FORUM

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Ms. Sapna Narang

Ms. Sapna Narang

Achiever's Success Story

Capital League’s Women Led Journey

Capital League was formed in 2003 with a desire to provide exemplary wealth management services to a handful of select clientele. After a decade with various foreign banks Ms. Sapna Naang  was convinced that there was a discerning clientele out there who wanted fair professional advice backed by excellent service. They would not be deterred by lack of a ‘known’ ‘brand name’.

Within first few years she was joined by two of her ex colleagues , Vinita Idnani & Rajul Kothari. They were now three partners with similar value-system and professional training.

They kept a single minded focus on HNI clients. They made a conscious decision not to address corporates/ treasuries of institutions. Their systems, processes, turn-around times, profile of team members, their training, client communication, their stationery, website, client events, give-aways was thereon all aligned to their client segment. They broadly distributed the administrative responsibilities among ourselves and set about the task of growing Capital League !

Over the years they have learnt to play many roles – hiring young people, training them, motivating them, ensuring that they work as a team and uphold the values of the firm. They have inspired them to go on to achieve higher professional qualifications, exposed them to good trainers, senior fund managers and accomplished professionals. And in all situations they have as a team kept their focus on keeping clients first ! This has been their single biggest enabler of growth – satisfied customers have referred them to their friends and the chain has carried on over the years. They have hand held their client families through market cycles. Over the last 18years  they have seen many market and regulatory turbulences. At each stage they have kept close communication with their clients and explain the situation in a straight forward way.

 

They have consciously spent a lot of time and resources on upgrading ourselves year after year. By attending various conferences, training programs domestically and internationally on technical and non-technical skills. As an entrepreneur, as the business grows it is not the technical skills but the soft skills that are the biggest differentiator – the ability to motivate, to inspire a demoralised team member, to have the team share the firm’s vision, to cut through the clutter and focus on the key issues, to handle irate/ unreasonable clients, to keep cool and act fast through down turns, to create a brand image, to understand and explore new opportunities, to consciously address risks, to successfully execute an idea etc.

Capital League is an all-women’s team. So while they have grappled with the business management, market and regulatory issues, they have also had to put in extra effort to meet the challenges of being an all-women’s team in an industry dominated by men. They believe and have inspired their young team to believe that beyond a certain point the only thing that matters is meritocracy !!!

Their belief has been vindicated by the numerous awards and accolades won  over the years.

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