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Mr. Shreyas Sathe

Achiever's Success Story

Pioneering India’s AdTech Landscape from Humble Beginnings to Global Recognition

Mr. Shreyas Sathe has navigated a remarkable journey that seamlessly intertwines his Indian heritage with international business acumen. Raised in a lower-middle-class family in India, he imbibed the values of perseverance and hard work from his mother, who tirelessly supported their family through challenging financial times.

During his academic journey took him to the prestigious halls of Grenoble Ecole De Management in France. Despite the accolades, the road to success was far from easy, with him spending a year sleeping on the floor—a stark reminder of the disparity between ambition and reality. The turning point in his career came during his time in Berlin, where he recognized the potential of blending Indian traditions with global business strategies. This realization laid the groundwork for his future endeavors, including establishing Hybrid in India.

In 2017, he embarked on a new chapter with Hybrid Europe, which paved the way for his vision of Hybrid India. Hybrid empowers brands and agencies with its globally recognized ad tech ecosystem, rooted in over a decade of development expertise and driven by AI and ML algorithms. Offering a comprehensive suite of solutions, including Hybrid Platform and Contextual Marketing Suite VOX, the company delivers tailored strategies to enhance digital advertising performance across diverse markets.

In 2020, amidst the uncertainties brought by the COVID-19 pandemic, he seized the opportunity to launch Hybrid India. At the age of 30, he started Hybrid India out of a small 6 ft x 6 ft room with the single aim of helping his countrymen in distress.

His belief in India’s potential soon proved to be correct. In the first three months after its inception, Hybrid India achieved a positive return on investment, and the company has been growing at an amazing pace ever since. From a team of two, the company expanded to 20+ employees across four offices in Gurugram, Mumbai, Kolkata, and Bangalore, with plans to increase the workforce to 50+ and expand to other major cities in India.

However, his dreams were not limited to the boundaries of India. He led the company’s entry into Southeast Asia, with operations set up in Singapore, Indonesia, Vietnam, and Thailand, thereby extending Hybrid’s influence and reach.

The journey of Mr. Shreyas Sathe is a vivid narrative of the power of resilience, innovation, and a profound bond with one’s roots. The journey has been marked by significant sacrifices, including leaving a comfortable life in Germany, enduring months without a salary, and navigating uncharted business territories. Nevertheless, the benefits have been significant, both financially and in terms of satisfaction obtained from significant accomplishments with Hybrid India. His efforts are not only reflected in prestigious awards, such as the MMA Smarties in Indonesia but also in various acclaims within the Indian advertising industry. Through Hybrid, he has not only shaped the future of advertising

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