Mr. Mani came across the problem statement as “the success rate of product and startups are very minimal” and one of the core reasons is due to lack of empathize in understanding the user needs, painful experience and poor performance. This is the reason why he is very much interested in taking up this challenge, because he has proven experience in increasing the success rate. Having said that, he established the business with the brand name as “UniqThinq”. UniqThinq offerings are UX Design, Mobile Design, Voice App Design, Growth Design, Service Design, Emotional Design and so on. UniqThinq mission for 2025 is to increase the success rate of the startups by 25% across the geolocation. 

Key proud moments from UniqThinq are

• 30% of the cost has been saved for a fintech company by build the design ecosystem across the products.
• 25% revenue has been increased for a telecom company by systematically redesign the application.
• NPS Score has been increased to 9 from 6 for a fintech company by empathizing the needs and data insights.
• Increased the speed by 5x for a leading media company by optimizing the content and restructuring the layout.
• 10+ Awards in the design industry like Design Excellence, Outstanding Performance, etc.

The constant thought of giving back to the society and be in the heart of each and every Indian by end of his life is what drives Mr. Mani a step closer to his achievements

Mr. Mani’s favourite quotes are “Think Big, Do Small, Keep Going” and “Passion Never Fails”