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Mr. Anupam Shrey

Mr. Anupam Shrey

Achiever's Success Story

Anupam Shrey - The Architect of Digisafe

After working several years for rural India, Mr. Anupam asked himself, “How can I add more value in life of rural population”. One day he read, “Over 830 million people who live in rural India, only 3 percent have some sort of insurance cover, and that’s largely because of the expenses, lack of trust and understanding of the insurance sector, and a gap in the claims process”. Now with vision to provide simple and affordable financial tools to rural population, he ended up formulating a sustainable, cost-effective business model that could serve the rural population vis-a-vis insurance much better. That’s how, In November 2020, they set up DigiSafe, where he works as a founder and Director of the firm.

DigiSafe, is a smart, tech-backed insurance startup to makes insurance more accessible in rural India. It offers simplified products of Motor, Health, Livestock, and Crop Insurance and helps rural customer make better, informed insurance-buying decisions by identifying their needs and calculating the extent of insurance coverage they would need.

He has 12+ years of professional experience in the rural insurance industry and worked with ICICI Lombard GIC & Bajaj Allianz GIC. In his tenure, he travelled to 10 states & 48 districts and insured 3.6 Mn farmers, he was fortunate enough to be one of the founding members of the Agribusiness vertical in Bajaj Allianz GIC. He has completed B.Tech in Electronics and Communications from ICFAI University and pursued MBA from IBS Hyderabad. He further received the licentiate in Broker Qualified Exam conducted by NIA. 

He always resonated with Honourable Prime Minister’s Vision of Vocal for Local, he sees immense opportunities in solving the challenges of rural India and provide financial security tool to every household. He wants Digisafe to create a measurable impact across all pin codes of India in the next few years. He is focused on developing simple and affordable products especially for cattle insurance and crop insurance because they are directly related to income stream of rural India and have lot of scope for innovation.

India can become Atamnirbhar only if we make rural household resilient to uncertainties. They are just doing this one step at a time and he belives in giving back to society and it is just a start of that.

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