They realised companies are selling products in two categories, one is high end and has very good quality and one is low end with very poor quality. But there was no company which is selling Affordable quality products to Indian consumers and that was trigger point for starting up this company.

They always wanted to serve the society with affordable quality products and extend their Colorhome family as their business associates,they call them CBFs ( Colorhome Business Family )

It is easy to enter in a business with very innovative idea or product because you face very less or no competition but when you decide to enter in business with conventional line of products there is always a risk of losing the foothold with few initial sweeps.

It was very challenging for them as well to find airline gaps between high prised quality and poor quality product they invested good amount of time to find right combination of balanced quality which they call affordable quality products. The most important point was no compromise point in product safety and performance.

While they were searching they balance point they studied many products available in market from high end to very cheap products and defined right characteristics for each product. There is saying if end is well all is well. However they don’t believe in this. For them , process is most important part of final product output.

They have their own dedicated factory which is equipped with all latest cutting edge technology and has strong R&D team to find such balanced solutions for society.

ColorHome Smart Lighting started in Feb 2021 it has been 2.4 years in Indian Lighting Market. They wanted to fill the airline gap between high end lighting products and poor-quality product by introducing affordable quality products for Indian consumers. Given total market size of 23k Cr. In Fy 21 it was best decision to identify this gap and place most suitable products which can provide value for money for Indian consumers and contribute towards green and sustainable lighting for Indian Society.

They address each member associated with Colorhome as Colorhome Family Member. Even their dealers are addressed as CBFs (Colorhome Business Family). This inculcate strong bond among all employees and business associates that is the reason in this short span of time they could make harmonious relations with their more than 400 Dealers PAN India.

Their mission is to reach common people of India by conducting ethical and transparent business practices for providing affordable quality products. 

Each product which is coming from the house of Colorhome is complying all necessary compliances e.g BIS, BEE and CPCB etc.They have a strong team of Quality assurance which keep sharp eye on every compliance upgrade by governing agencies.