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Mr. Atantra Das Gupta

Director & HOD – Samsung Healthcare

Achiever's Success Story

Striving to Excel each day should be habit

Mr. Atantra Das Gupta, Head, Samsung HME Business for India and SAARC countries, is a well-recognized Healthcare Industry veteran with rich 20-year experience. His operating philosophy has been “Empowering people to grow business with the sole objective to create Leaders. The soul of TEAL organization”

He started his journey with Samsung in 2015 and since then have been dedicatedly working to drive Samsung Healthcare towards new heights of success, keeping customer satisfaction at the core. Even during these unprecedented times, he stood out as an inspiration to entire team. Under his leadership, the team worked tirelessly to connect with customer in innovative ways and serve them with solutions

Business excellence:

  • According to COCIR report the Samsung Ultrasound Market Share Q1 2021 has increased by 3 basis points (21% increase) vs. same period Q1 2021.
  • Initiated innovative marketing strategy ensuring affordable cost of ownership without compromising quality
  • Enhanced Govt. footprint for Samsung Healthcare by building up dedicated Govt. team and won the biggest mobile DR Tender from DGAFMS
  • Created strong Install Base at MCGM, OSMCL, Haffkine, GMSCL within 3 to 4 years of time frame
  • Introduced seeding site program to mark entry into KAM accounts and established premium IB for premium models which has helped to establish Samsung HME as Premium Brand shrugging off the mid end label of Medison. It has also established Samsung as the premium player along with three established brands G*, P* and Sie*
  • Ensured comprehensive solution to customers i.e., Superior Technology, Indian Centric Products, Affordable and immaculate customer support. Thus has resulted to establish Ultrasound to increase the top line as well as bottom line and also helped DR business to consolidate its number one position in imported category of mobile DR
  • Building motivated and energetic team is the essence of the success therefore the entire success is the result of wonderful nimble footed team
  • Last but not the least effective dealer organization across the country propelled the growth of value segments which is ensuring reach and creating the foundation for the future high end and premium orders
  • Under Mr. Das Gupta leadership and guidance, in order to continue the support to the education initiative Samsung HME initiated the Online Education Program (OnE). Under this initiative “OnE” 45 Educational webinars conducted in 2020, where in 9756 people have participated and got trained. These webinars have been purely educational and helped enrich the needs of Radiologists/ Gynecologists/ Sonologists


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