Achiever's Success Story
“Debadrita Choudhury, Assistant Vice President, Genpact”
The quint essential Debadrita Choudhury, has inspired fellow professionals with her innovative thought process. When everyone was focusing on solving problems, Debadrita’s focus was not only on the solutions that have been created and delivered, but also on the impact that got generated from the solutions post implementation.
Debadrita’s futuristic and holistic approach has been widely praised throughout her career. From providing a potential impact of around 100 million USD in 1 year for the client’s top line revenue, she has been involved in designing and managing effective Marketing campaigns for clients, which led to more than 70% customer renewal through various loyalty programs. Her data driven scientific approach around new product introduction of domestic brands has provided the client with an ongoing increase in market share, leading to an overall drop in its competitor business . She has also been lauded for setting up high performing teams across organizations from scratch and leading them successfully over the years, delivering potential impact for clients.
A Masters in Statistics from IIT Kanpur and an MS from London School of Economics, with a Graduate Merit Award, Debadrita initially dabbled in investment banking followed by analytics and Data Science, in both India and abroad. She is also a Professional Tarot card reader, helping people in overcoming the struggles of life and spends a lot of time in philanthropy on weekends at the Bangalore NGOs.
Debadrita says, “This award has given me the platform to interact with people from various sectors and share their visions on combining data science with real life problems, giving a humane touch to numbers.”